How to Use Hashtags for Gaming Content on Instagram Reels | ViralNow
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Strategy3 min readFeb 3, 2026

How to Use Hashtags for Gaming Content on Instagram Reels

Complete hashtag strategy guide for Gaming creators on Instagram Reels.

Hashtags work differently on Instagram Reels than other platforms. Use 5-10 targeted hashtags. Hashtags are more searchable here than TikTok—people actually follow hashtags on Instagram For Gaming creators trying to reach Gamers of all ages, the right hashtag strategy means getting discovered by people who actually care about your content. Here's how to use hashtags effectively for Gaming on Instagram Reels.

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Hashtag Strategy for Gaming on Instagram Reels

Hashtags work differently on each platform. On Instagram Reels:

  • Use 5-10 targeted hashtags. Hashtags are more searchable here than TikTok—people actually follow hashtags on Instagram
  • For Gaming, use tags like #gaming, #gamer, #videogames to reach Gamers of all ages
  • Avoid oversaturated generic tags—niche Gaming tags often perform better
  • Mix content-specific tags with broader Gaming category tags

Pro Tip: ViralNow suggests optimal hashtags for your specific Gaming content.

Best Hashtags for Gaming Content

These hashtags connect Gaming content with Gamers of all ages:

  • #gaming — core Gaming tag for reaching your audience
  • #gamer — core Gaming tag for reaching your audience
  • #videogames — core Gaming tag for reaching your audience
  • #game — core Gaming tag for reaching your audience
  • Combine with trending tags when relevant to your specific video
  • Check competitor Gaming creators for hashtag ideas

Common Gaming Hashtag Mistakes on Instagram Reels

Avoid these errors that hurt Gaming content reach:

  • Using the same hashtags on every Gaming video—vary based on content
  • Stuffing 30 hashtags when Instagram Reels recommends 30
  • Using banned or restricted hashtags (search to check before using)
  • Relying on hashtags to save weak Gaming content—they won't
  • Ignoring what's actually working in your Instagram Reels analytics

Frequently Asked Questions

How many hashtags should Gaming creators use on Instagram Reels?

Use 5-10 targeted hashtags. Hashtags are more searchable here than TikTok—people actually follow hashtags on Instagram For Gaming, use tags like #gaming, #gamer, #videogames that reach Gamers of all ages. Avoid billion-view tags where you'll be buried—medium-sized Gaming-specific tags often perform better.

What are the best hashtags for Gaming on Instagram Reels?

For Gaming content, try: #gaming, #gamer, #videogames, #game. Use 5-10 targeted hashtags. Hashtags are more searchable here than TikTok—people actually follow hashtags on Instagram Mix these with 1-2 trending tags if relevant to your specific video. Test different combinations and check which correlate with better performance in your Instagram Reels analytics.

Do hashtags still matter on Instagram Reels for Gaming content?

Use 5-10 targeted hashtags. Hashtags are more searchable here than TikTok—people actually follow hashtags on Instagram For Gaming specifically, hashtags help Instagram Reels understand your content is for Gamers of all ages. They won't save bad content, but they help good Gaming content reach the right people. Focus on relevance over popularity.

Should I use the same hashtags on every Gaming video?

No—vary your hashtags based on each video's specific content. Keep 1-2 core Gaming tags (like #gaming) but change the rest. Use 5-10 targeted hashtags. Hashtags are more searchable here than TikTok—people actually follow hashtags on Instagram Using identical hashtags signals low-effort content to Instagram Reels's algorithm.

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