Best Makeup Tutorials Hashtags for Snapchat Spotlight in 2026 | ViralNow
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Strategy3 min readFeb 3, 2026

Best Makeup Tutorials Hashtags for Snapchat Spotlight

Top-performing hashtags for Makeup Tutorials content on Snapchat Spotlight.

Hashtags work differently on Snapchat Spotlight than other platforms. Spotlight doesn't use traditional hashtags—discovery is based on content analysis, not tags For Makeup Tutorials creators trying to reach Makeup enthusiasts, the right hashtag strategy means getting discovered by people who actually care about your content. Here's how to use hashtags effectively for Makeup Tutorials on Snapchat Spotlight.

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Hashtag Strategy for Makeup Tutorials on Snapchat Spotlight

Hashtags work differently on each platform. On Snapchat Spotlight:

  • Spotlight doesn't use traditional hashtags—discovery is based on content analysis, not tags
  • For Makeup Tutorials, use tags like #makeup, #makeuptutorial, #beauty to reach Makeup enthusiasts
  • Avoid oversaturated generic tags—niche Makeup Tutorials tags often perform better
  • Mix content-specific tags with broader Makeup Tutorials category tags

Pro Tip: ViralNow suggests optimal hashtags for your specific Makeup Tutorials content.

Best Hashtags for Makeup Tutorials Content

These hashtags connect Makeup Tutorials content with Makeup enthusiasts:

  • #makeup — core Makeup Tutorials tag for reaching your audience
  • #makeuptutorial — core Makeup Tutorials tag for reaching your audience
  • #beauty — core Makeup Tutorials tag for reaching your audience
  • #mua — core Makeup Tutorials tag for reaching your audience
  • Combine with trending tags when relevant to your specific video
  • Check competitor Makeup Tutorials creators for hashtag ideas

Common Makeup Tutorials Hashtag Mistakes on Snapchat Spotlight

Avoid these errors that hurt Makeup Tutorials content reach:

  • Using the same hashtags on every Makeup Tutorials video—vary based on content
  • Stuffing 30 hashtags when Snapchat Spotlight recommends 0
  • Using banned or restricted hashtags (search to check before using)
  • Relying on hashtags to save weak Makeup Tutorials content—they won't
  • Ignoring what's actually working in your Snapchat Spotlight analytics

Frequently Asked Questions

How many hashtags should Makeup Tutorials creators use on Snapchat Spotlight?

Spotlight doesn't use traditional hashtags—discovery is based on content analysis, not tags For Makeup Tutorials, use tags like #makeup, #makeuptutorial, #beauty that reach Makeup enthusiasts. Avoid billion-view tags where you'll be buried—medium-sized Makeup Tutorials-specific tags often perform better.

What are the best hashtags for Makeup Tutorials on Snapchat Spotlight?

For Makeup Tutorials content, try: #makeup, #makeuptutorial, #beauty, #mua. Spotlight doesn't use traditional hashtags—discovery is based on content analysis, not tags Mix these with 1-2 trending tags if relevant to your specific video. Test different combinations and check which correlate with better performance in your Snapchat Spotlight analytics.

Do hashtags still matter on Snapchat Spotlight for Makeup Tutorials content?

Spotlight doesn't use traditional hashtags—discovery is based on content analysis, not tags For Makeup Tutorials specifically, hashtags help Snapchat Spotlight understand your content is for Makeup enthusiasts. They won't save bad content, but they help good Makeup Tutorials content reach the right people. Focus on relevance over popularity.

Should I use the same hashtags on every Makeup Tutorials video?

No—vary your hashtags based on each video's specific content. Keep 1-2 core Makeup Tutorials tags (like #makeup) but change the rest. Spotlight doesn't use traditional hashtags—discovery is based on content analysis, not tags Using identical hashtags signals low-effort content to Snapchat Spotlight's algorithm.

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